Websites
A website that
sounds like you.
I spend most of my time writing about small businesses, so I've seen a lot of good places with websites that don't do them justice. This is the other half of what I do: sitting down with you, learning how your place actually works, and building a site that says it plainly.
01 · First
We figure out what you're saying
Figuring out the story
Who you are, who keeps coming back, and what makes people choose you. We sort that out before anything gets designed.
How people move
I map the path someone actually takes — from a Google search to booking a table or walking through your door.
Getting found
The words people are really typing, and a site structure that answers them. Built in from the start, not patched on later.
What each page says
A voice that sounds like you, page by page, and a plan you can keep adding to yourself.
02 · Then
I design it around you
Built for you
No template with your logo dropped in. Every layout is drawn around your business and what you're trying to say.
Phone first
Almost everyone will meet you on a phone, so that's where I start. The desktop version comes after.
Looks like your place
Type, color, and photos that feel like walking in the door instead of landing on a generic page.
Easy to get around
People should find hours, a menu, or a booking button without thinking about it.
03 · Next
I build the thing
Small business sites
A few pages that explain who you are and make it easy to get in touch.
Restaurant sites
Menu, hours, reservations, and the story of the kitchen — the four things people are actually looking for.
Studio + wellness sites
Schedules, class booking, and practitioner pages for studios, retreats, and solo practitioners.
Portfolio sites
For photographers, artists, and makers. Image-first, and fast.
Event sites
A home for a festival, a launch, or a multi-day program, with tickets if you need them.
Single pages
One page for a campaign or a launch, built to do one job well.
04 · After
And keep making it better
A look at what you have
I go through your current site — design, words, search, speed — and hand you a short list in the order I'd fix it.
Getting found again
The technical fixes, page titles, and content changes that help people in your area actually land on you.
Turning visits into visits
Rework the pages that matter, make the next step obvious, and take out whatever's getting in the way.
Rewriting and reordering
Sometimes the site is fine and the words aren't. I'll rewrite and reorganize so the right thing is up front.
What it costs
Three places to start.
These are honest starting numbers, not final ones. We'll land on the real scope and price after we talk — and if I'm not the right fit, I'll tell you that too.
FROM $1.5K
The Starter
A small, well-made site for a business that's just getting going, or one that's outgrown its old one.
- —Up to 5 pages
- —Designed around your place, not a template
- —Built for phones first
- —Set up so people can find you on Google
- —Contact form and Google Business profile
- —Two rounds of changes
FROM $3K
The Growth Site
For when the site has to do real work — bring people in, keep them reading, and get them to book.
- —Up to 10 pages plus a place to write
- —A design system you can keep building on
- —Search planning and pages written around it
- —Newsletter and enquiry capture hooked up
- —Analytics so you can see what's working
- —Photos or copywriting if you want them
Let's talk
The Whole Thing
Site, story, photos, and a proper launch — for when you want it all done at once.
- —As many pages as it takes, built to fit
- —Your story written across the whole site
- —Original photography and video
- —Deeper search and speed work
- —Ongoing help after launch
- —A launch push plus a story on aboutusmedia.com
Recent work
A few I've built.
Still putting this page together.
Recent projects are going up here soon. Want yours to be one of the first? Send me a note.
No pressure
Let's have a conversation first.
Every project starts with a call that costs nothing. Tell me what you're building and what's not working, and I'll tell you honestly what I'd do about it.
Book a call